F&F is a global fashion brand launched in 2001 offering of-the-moment, trend-driven and affordable fashion for men, women and kids, with quality and ethical sourcing at the heart of business.

The brand is now sold across 23 countries, with the range available in more than 1,240 selected Tesco stores in the UK and Ireland, and delivers to over 70 countries worldwide through its online store F-F.com

F&F is dedicated to their customer and focused on delivering a seamless, enhanced and consistent shopping experience.


Phase 1 of Shape GB is in association with: